RACHEL ELLAM GOSS
KNIX 'You're Good' Brand Campaign Starring Kristen Bell
‍
Every woman has been there: that moment of panic when you turn to a friend and whisper, “Can you check me?” and anxiously await the verdict. Knix's new campaign, starring Kristen Bell, brings this unspoken girl code to life with playful, irreverent poses that dramatize the “you’re good” interaction. Luckily, with leakproof underwear, you'll never have to check again.
Agency: Red Antler
Director & Photographer: Mat + Kat
Role: Creative Lead
Made with: Jason Moran, Eoin MacManus,
Amelia Brock & Catalina Monsalve
ZOOX 'Riders of the Future' Brand Campaign
Ten years in the making, the Zoox robotaxi finally made its debut. To celebrate its launch in SF and Vegas, we created the brand's first-ever campaign — starring a group of futuristic creatures taking a late-night joyride.
Agency: Nice & Frank
Director: Paul Geusebroek
Role: Creative Director
Made with: Laura Petruccelli & Caroline Cappelli
BOOKING.COM 'Somewhere, Anywhere' Superbowl Campaign
Starring Melissa McCarthy
After years in covid-limbo, travel shifted from a nicety to a necessity. Like a seriously-get-me-out-of-my-house necessity. With this insight, we created a musical exploration of Melissa McCarthy’s travel daydream.
Agency: Zulu Alpha Kilo NYC
Director: Alex Prager
Role: Creative Director
Made with: Tim Gordon, Casey Rand
& Ross Wolinsky
GIRLS WHO CODE 'DojaCode' Brand Activation
Starring Doja Cat
‍
To introduce young girls to the possibilities of code, we teamed up with Doja Cat to create DojaCode.com — the first ever codeable music video. Viewers can act as the creative director of the video, changing nail colors and adding flowers by writing introductory CSS, Javascript, and Python.
Agency: Mojo Supermarket
Director: child.
Role: Creative Lead
Made with: Mo Said, Emily Berger,
Camilo de Galofre, Jodi Melody & Yula Ye
BOOKING.COM 'Travel Daydream' UK & EU Brand Campaign
Starring Melissa McCarthy and Ben Falcone
‍
For the second phase of Melissa McCarthy's partnership with Booking.com, she and her husband tried on even more characters as they daydreamed about all of the flights, rental cars, and hotels they can book on their next vacation.
Agency: Zulu Alpha Kilo NYC
Director: Matt Astleton
Role: Creative Director
Made with: Tim Gordon & Ross Wolinsky
VOGUE x BVLGARI 'A Mother's Legacy' Seasonal Campaign
Starring Melanie Griffith & Stella Banderas and Vanessa & Natalia Bryant
‍
To celebrate Mother's Day, Vogue & BVLGARI teamed up to tell two compelling stories about the special bond between mothers and daughters.
Agency: Condé Nast
Director & Photographer: Luke Gilford
Role: Senior Art Director
Made with: Helen Pearson
PEACOCK 'Watch However' Brand Campaign
‍
Peacock, Paramount, Prime... it's hard to remember which show is on what, and at the end of the day do people really care? Instead of bragging about what shows and movies are on Peacock, we turned the spotlight on viewers to celebrate the hyper specific reasons and ways people watch.
Agency: Peacock
Director: Tim Godsall
Role: Creative Lead
Made with: Zaid Al-Asady, Kacey Coburn,
Chris Kahle & Stephen Lum
THE NEW YORKER 'The Right Question Changes Everything' Brand Campaign
‍
The New Yorker is famous for its unique storytelling—approaching each assignment with an interesting question before catapulting readers into the center of the story. Throughout our campaign, we explored the questions that have lead to some of The New Yorker's most iconic work.
Agency: Condé Nast
Role: Senior Art Director
Made with: Ben Yabsley, Mindy Benner,
Mark Roli & Victoria Probert
STELLA ARTOIS 'Change Up The Usual' Superbowl Campaign
Starring Carrie Bradshaw & The Dude
‍
When drinking one bottle of Stella Artois can help give a month of clean water to someone who needs it… why would you drink anything else? For Stella Artois’ sixth year of partnership with Water.org, we teamed up with famous characters who are known for a signature drink to change up their usual and choose Stella Artois.
Agency: Mother New York
Director: Traktor
Photographer: Miles Aldridge
Role: Senior Art Director
Made with: Jonathan Santana, Erik Norin,
Sarah Sharp, Trevor Gilley & Mike Vitiello
VOGUE x Rodin Olio Lusso Seasonal Campaign
Starring Sofia Sanchez de Betak
‍
We teamed up with Sofia de Betak, aka Chufy, to show how she uses Rodin products to stay centered during her hectic life.
Agency: Condé Nast
Photographer: Alba Yruela
Role: Senior Art Director
Made with: Helen Pearson