Target Grammys 2018Concept, Art Direction
We brought together famous DJ Zedd & country singer Maren Morris to *meet in the middle* for an unexpected 3:15min music video / commercial during the GRAMMYs. Directed by superstar Dave Meyers & choreographed by legendary Hi-Hat. This has been the craziest & coolest project of my career so far... I feel so lucky to have had the opportunity.
Ralph Told Me
Concept, Art Direction, Design
Helped JC Pagan in rebranding & establishing the brand’s visual identity. We recontextualized the circumflex above the I to stand for the brand’s new positioning of upward mobility & hustle.
A Drink for SummerConcept, Art Direction
Smirnoff ICE’s summer campaign shows you that there’s a drink for every sort of party you’ll find yourself at this summer. Dog parties. Garden parties. You name it.
Bobble Gives a FuckConcept, Art Direction
We partnered with Refinery29 to show the future-minded young woman 6 easy ways she can give a f*%k about herself and the planet.
A series where I make collages with irregular shapes & images from Google Earth View.